| NBA 2K10 | ||
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Announcing the NBA 2K10 cover athlete, Kobe Bryant, with some help from Spike Lee, the Knicks' biggest fan. |  |
| Nike | ||
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Leveraging history's oldest and fiercest rivalry to recruit young new runners to Nike . | |
| Nike Football | ||
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Inspiring footballers around the world to improve their games, then giving them tools to do it. | |
| Bugaboo Friends | ||
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Giving active parents a forum for sharing parenting advice, product tips, and inspiration. | |
| Chelsea Lately | ||
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Transforming a personality into a digital experience. | |